What SEO strategies does Iconic Digital use?
Utilising the very latest white-hat Search Engine Marketing (SEM) techniques, Iconic Digital can get your website to page 1 of Google over a 6 - 12 month period. We achieve these rankings for our clients by using an approved method of online content submission by writing blog posts, PR articles and videos about your key phrases. This method of SEO is organic and produces off-page backlinks to your website. It also encourages viral marketing as users comment and link back to the posts. When you combine this strategy with on-page optimisation on your landing pages, Google will steadily rank your site higher, until you reach the top. We combine direct linking with a range of secondary links from directories, social bookmarks and other social streams. Through managing your social media channels, we can help boost your SEO results effectively. Find out more about Social Media Marketing.
Why use Iconic Digital for SEO
We are one of a handful of accredited agencies who utilise Google-approved, white-hat optimisation methods to build long term, sustainable page 1 rankings under your targeted key terms. Producing high quality content-rich websites, ensures that your rankings will continue to grow. Through transparent monthly reporting, Iconic Digital will show you steady growth in your website’s organic search performance and help you to get more traffic to your website and rank higher.
What you should know about SEO
SEO has changed dramatically in the last three years as Google has updated its search algorithm to prevent spammers who have used black-hat SEO techniques to try and manipulate the algorithm. The two main updates that took effect in 2011, 2012 and 2013 were called Panda and Penguin and then Hummingbird. These updates have fundamentally changed the way SEM operates and it is essential that you speak to a Search Engine Optimisation expert that understands these changes. More recently, Google Pigeon and Panda 4.1 have changed the way Google views websites based on Authorship, location and quality content. Our digital marketing consultants can help get your website ranking.
How do you calculate the cost of SEO
Unlike other agencies, we don’t charge you for the quantity or competitiveness of your key terms. Instead, we provide you with a transparent service that ensures you receive a measurable return on investment. We do this by assigning physical man hours to your account. We use the time to produce content and approved backlinks to your website. Our packages start from £750 per month with many clients spending in excess of £2,000 per month once they have seen the returns that can be achieved through Search Engine Optimisation