Steve Pailthorpe Jun 30,2016
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SEO is a fundamental digital marketing channel, as it holds the basis for the rest of your online strategy. SEO makes your website more visible in Google searches under the term you think your audience is searching.
Content marketing is another vital area of your digital marketing strategy, whereby on-page content such as blogs, and off-page content such as Press Releases, work together to drive traffic to your site. But how do SEO and Content Marketing complement each other and why are they an effective combination?