How your business can use LinkedIn for marketing

Social media is a powerful tool when it comes to business growth, with each platform offering its own unique advantages and strengths. So, how can you maximise your use of LinkedIn platforms in your digital marketing?

 

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How to tell if you need to invest in inbound marketing

With inbound marketing, your customers find you. For over a decade now inbound marketing has been providing businesses with a way to build qualified prospects, trust and credibility by attracting customers to your brand, rather than chasing them. With a combination of focused content and genuinely relevant and helpful interactions, the strength of inbound marketing lies in earning the attention of clients or customers, as opposed to trying to buy it.

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