How you can get more leads using marketing automation

The goals of any marketing strategy are likely to include producing more revenue for the business – and for that you need effective lead generation. There are many different ways to engage in lead generation for your business and marketing automation is proving to be one of the most effective.

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How to improve your SEO by optimising images for search engines

Using SEO in your website content can considerably improve visibility, attracting the attention of search engines and bringing more potential customers to your site. However, it’s not just text content that has a valuable part to play in SEO – you can also improve your website performance with search engines by optimising the images that you use.

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How can you create a social media marketing plan that works?

Social media is an increasingly important component in successful marketing. For example, did you know that almost three quarters of consumers who have had a good social media service experience with a brand are likely to recommend it to others? Creating a social media marketing plan that takes into account your objectives and audiences, and sets measurable goals, is a crucial part of making social media work for your business.

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9 benefits of working with an outsourced digital marketing agency

Digital marketing is a crucial component in business growth. Innovative and effective, the right digital marketing strategy and vision can propel a business to new heights of success. There are a lot of limitations to trying to achieve this in-house, especially for smaller enterprises. Which is why outsourcing your digital marketing has a lot of benefits.

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5 quick tricks to writing effective communications

Whether you are writing emails, blogs or website pages, the way you write your communications is essential to improving your engagement levels. So, we reveal 5 quick tricks that you can start using today to make your communications more effective.

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