Steve Pailthorpe Dec 03,2017
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That content marketing can help to boost SEO is not exactly a closely guarded secret. Great content can drive all important traffic to your website, helping your business to reach a broader audience. However, while many have been relying on keyword research to create a content marketing strategy that wins at SEO, it’s not often all it’s cracked up to be. Why? Well because there can be a real disconnect between keywords and customers needs.